GPI defines its strategic advocacy as a continuous and adaptive process of gathering, organizing and communicating information to decision makers at policy, legislative and community levels through various channels with a view to influencing their decision towards raising resources or political and social leadership acceptance and commitment to a development programme thereby preparing a society for its acceptance. It also aims at influencing the hearts and minds of decision makers at various levels and it is used to convince opinion and religious leaders, policy and law makers about the need for action.
The strategic role of government at all levels is to make the environment enabling through formulation and implementation of appropriate policies and legislations and also provision of adequate resources through increased, timely and consistent allocation of fund to support programs and service delivery. In Nigeria, poor implementation of existing policies and laws and inadequate funding of health and socio-economic development programs often explain the lack of performance or underperformance of various programs, thereby compromising the achievement of nationally and internationally set goals and targets. Research findings have severally established low resource allocation to health and socio-economic development programs and where allocated, release of such fund is usually low while most times, application of what is appropriated is abysmally poor.
At the community level, the environment is most of the time hard and unfriendly to innovative programmes around gender, human rights, sexuality, adolescent health and development, quality education and protection of girls and young females. The various custodians of culture, religious and traditional practices constitute barriers to behaviour change and limit opportunities for girls and young females. Gender discrimination and human rights abuse, violent actions against girls and young females are often rooted in age long community beliefs and practices. It is therefore important that GPI’s advocacy strategy is used to innovatively and strategically engage with these decision makers to influence thinking, decisions and actions in the most desirable manner.